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By Robert Innis

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Extra info for Karl Bühler Semiotic Foundations of Language Theory

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THE TWO-FIELD THEORY OF LANGUAGE 27 linguistic communication is something that it is not possible to eliminate. 8 Word classes generate their own fjelds. Bühler noted that words of a specific word class open up one or more empty spaces (Leerstellen) that have to be filled in by words of specific classes. This, of course, is the familiar notion that only certain types of words can exist in the neighborhood of others. "It is the important fact of connotatio, which was already known to the scholastics, that we have in mind.

Properly symbolic terms, in Bühler's sense, segment the world not into individuals but into classes, and while a concept arises on the base of a set of particulars, it is clear that its intension is not identical with its range of reference or extension. Bühler took it as given that concepts are true species, true universals, and he did not study in any extensive manner in Sprachtheorie the genetic progression in concept formation, such, for example, as we have it paradigmatically illustrated in the work of Vygotsky, Luria, Piaget, and others.

This dass of cases comprehends those in which a name is physically connected with a thing, such as the names of wares, titles on books, inscriptions on monuments, place names on road signs, and so forth. What all these items have in common-all items involving the use of names-is a real bond (dingliche Anheftung). Consequently, Bühler proposed to call such cases the "symphysical" use of names. More generally , though, such physically connected names function as marks (Marken). Wh at is decisive from the point of view of language theory is that "the words attached as the brand marks have and need no context around them" (ST 161).

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