Download E-Commerce and M-Commerce Technologies: Innovation Through by P. Candace Deans PDF

By P. Candace Deans

E-Commerce and M-Commerce applied sciences explores the rising sector of cellular trade. The chapters during this publication glance particularly on the improvement of rising applied sciences and their program in web trade. From E-business to cellular database advancements, this booklet bargains a compilation of readings which are necessary to members and enterprises within the educational examine and learn surrounding cellular trade in addition to within the sensible program of those applied sciences.

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Figure 2. Examples of image display on small devices (II) 2a) Perspective Overview-Display 2b) Transparent Focus-Display Copyright © 2004, Idea Group Inc. Copying or distributing in print or electronic forms without written permission of Idea Group Inc. is prohibited. TLFeBOOK Presenting Large and Complex Information Sets on Mobile Handhelds 41 The TRANSPARENT FOCUS-DISPLAY Lastly, we want to propose a technique that makes use of properties from FOCUS & CONTEXT – as well as DETAIL & OVERVIEW – techniques, the TRANSPARENT-FOCUS-DISPLAY (Fig.

Is prohibited. TLFeBOOK 24 Chan & Lam • • • How could content and services be personalized for CRM on the mobile platform? To what extent are current personalization techniques useful to mCRM? Would personalization be more important for mCRM in terms of information content, transaction support, or services? How does the flow of shopping experience using wireless devices differ from the online experience? What are the implications of such differences on interface design? A. (1991). Measuring brand equity across products and markets.

Reducing the amount of presented information in an appropriate way by using information hiding. A basic approach of information hiding is the FILTER FISHEYE VIEW (Furnas, 1981), where information is hidden based on the distance to a point of interest. Another example is the interesting approach of Taivalsaari (1999), which can be considered as an abstraction of a certain set of information objects. Thus, the visibility of information is controlled by a radial movement of the objects into or out of the EVENT HORIZON.

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